Four Reasons Why You Shouldn’t Cut the Cord

Cord cutters are a growing clan. In fact, it’s estimated that U.S. cord cutter households will reach 4.7 million by the end of this year. However, don’t be fooled by the lure of lower monthly costs, as streaming services have their many downfalls. Before you cut the cord, consider the following four reasons why you shouldn’t:

  1. Inconvenience: Let’s face it; sometimes you just want to lounge on the couch on a Sunday afternoon and surf TV channels, but streaming services limit your ability to do so. It takes a lot of effort, more than people are willing to take on, to find and track all the content you want across different platforms. You can go ahead and bid farewell to this favorite past time of yours now.
  2. Poor Quality: With traditional TV, all you have to do is plop on the coach and press “on” to access all of your favorite channels. With streaming services, however, you encounter the dreaded buffering “wheel,” which always seems to interrupt your show at the most inopportune time.
  3. Not Enough Variety: While you may be able to access last year’s season of “Breaking Bad” through your Netflix or Roku account, good luck trying to stream “Sunday Night Football.” The lack of variety (i.e. channels) is a deal breaker for a large majority of consumers.
  4. Sophisticated TVE Apps: One of the main reasons why consumers cut the cord is because they want anytime, anywhere access to content. But what they fail to realize is that their cable provider most likely has a TV Everywhere (TVE) app in which they can access all of their favorite TV programs while on the go.  More of today’s big-named providers are offering up sophisticated TVE apps to satisfy consumers’ mobile needs.

If you’re considering cutting the cord, stop and ask yourself – “Am I really willing to give up quality, convenience and variety for lower costs?”