Use Your Statement as a Customer Retention Tool
Current economic pressures and increasing competition in the broadband industry have created the perfect storm for increased churn. In this climate, providers are looking for ways to differentiate themselves and to help develop a “stickier” relationship with their customers. (more…)
4/6/11 – Transpromotional Marketing… more than a Buzzword. The continuous flow and multiple deliveries of transactional, regulatory and marketing messages to your customers can put a strain on your budget and possibly your customer satisfaction levels. Using monthly statements to deliver important notices about their accounts, changes in their services, new product releases and improvements lets you brings multiple departments into a single communication channel.
3-25-11 You got something to say to us? There’s no better place to say it than the 15th Annual GLDS Users’ Group being held May 9th through 12th in beautiful Carlsbad, California. Attendees will hear about industry trends, gain insight from operator case studies/panels, learn about new features added in the last year and provide input on how to improve WinCable as we look at the next year. Register here and don’t forget to book your room by April 9th.
3/9/11 Garrick here… I added Google TV at home late last year and must admit that it’s a game-changer. I’ve been watching a lot of NetFlix content – much more than my cable delivered content. Question for traditional video operators is, what happens if your customers decide there’s more value in content delivered through OTT providers than from your traditional content channels? I think the key here is to find a way to integrate OTT serivces into your converged services platform. You’ll not only give your customer additional content but, if you package it correctly, you’ll make your offering more sticky.
2/21/11 From time to time, we get calls from our customers asking “do you know of anyone with WinCable experience that wants to come work for us.” Likewise, we occasionally hear of individuals with good cable experience who are looking for new opportunities. While we’re not going to play matchmaker, it only makes sense to connect those people who are looking for each other. We’re all family, right? (more…)
2/20/11 Beginning with version 1.103.12, WinCable IP Address fields have been expanded to accommodate new IPV6 field length requirements. We’ll continue to make cosmetic changes required for new formats over time but you can be assured that WinCable is functionally ready today.
It's great having you and the rest of the GLDS team as partners for TVMAX. I have never met a more "can do" group of people than those at GLDS.
David Curtin
TVMax
Our New Motto is WinCable Everywhere - by Thursday!
Eric Gudgel
Northland Communications
GLDS' Carlsbad Offices
